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Careers at Lepra


Communications Manager

Purpose

You will be responsible for telling Lepra’s story to the world.  This key communications role will increase our national and international profile by significantly increasing our media impact across a range of channels including written, video, radio, and digital media. This in turn will support our new acquisition strategy.

Reports to

The Communications Manager will report to:

  • Director of Fundraising and Communications

Responsible for

The Communications Manager will line manage a small team (3.5 FTE) comprising:

  • Communications Lead
  • Social Media Lead
  • Marketing Lead
  • Events Lead

Main Responsibilities

Working closely with the Director of Fundraising and Communications, the post holder will be responsible for:

  • The development of the annual communications and marketing plans
  • Raising public awareness of leprosy and Lepra
  • Advocating on behalf of people affected by leprosy
  • Acquiring new supporters through our media reach and coverage
  • Planning and coordinating high profile virtual and live events

Key Objectives

Lepra has an important role to raise consciousness and advocate on behalf of people affected by leprosy.  The Communications Manager will ensure that:

  • Our communications and marketing collateral will reach an average of 1M people per month with key messages which will enhance the supporter journey, drive donations and garner support for the cause
  • Monthly reporting to SMT will be via a Communications Dashboard
  • Coordinated, integrated communication and marketing campaigns are delivered with our colleagues in India and Bangladesh
  • Lepra’s Programmes team will be supported, both in the UK and overseas, with the development and editing of articles for a range of press opportunities and generating publicity from them
  • Our combined social capital is maximised at all times
  • Impact and outcome data is published each quarter starting 2022/Q1

Key Tasks

In order to maximise opportunities across all media channels, the Communications Manager will:

  • Pro-actively lead the development of media opportunities, producing compelling and newsworthy articles, media and digital content
  • Disseminate advocacy and consciousness-raising about leprosy to the general public using media stories, images and video
  • Plan and coordinate high profile virtual and live events
  • Generate and maintain external press and multimedia relationships
  • Be responsible for day to day media liaison and handling of external communications
  • Monitor and analyse public opinion through the evaluation of our external communication and marketing activities
  • Work collaboratively with colleagues, both in the UK and overseas
  • Develop the campaigning element of our communications, including coordinating public appearances and developing media content for use by senior managers, trustees and ambassadors
  • Be prepared to act as spokesperson as required
  • Identify and raise any communication risks with the Director of Fundraising and Communication and or the CEO
  • Undertake any other activities that are necessary to achieve the overall purposes of Lepra

Stakeholders

  • UK staff
  • Overseas staff
  • External media contacts
  • Health and medical professionals
  • Lepra Trustees and Ambassadors
  • Key stakeholders
  • Institutional donors
  • Private donors
  • Suppliers
     

Person Specification

Communications Manager

This role requires a team player, who can slot into a fast-paced team, be flexible and juggle many tasks and deadlines at once.

Lepra is looking for someone with demonstrable experience in leading and managing a small communication and marketing team, ideally within a charitable setting. 

Who we are looking for

Someone to support our new acquisition strategy and who can deliver key messages to existing supporters.  The successful candidate will be able to demonstrate their experience in:

  • An externally facing communication or marketing role with a history of successful stories, publications, and multimedia content
  • Working with international, national and local media, ideally across a range of media channels with a well-proven record of published work, whether print, multimedia or digital
  • Initiating and developing creative and compelling stories and campaigns for various audiences and across various media channels
  • Coordinating the development of multi-media communications materials, including graphics and films, and effectively distributing them
  • Managing integrated digital communications
  • Managing both live and digital events
  • An understanding of data privacy and the required legal regulatory environment around external communications
  • Experience of using a contacts database, CRM system or similar

The skills that are important to us

  • Impeccable writing, editorial and proofreading skills
  • Solid knowledge of website analytics tools (e.g., Google Analytics).
  • Understanding of video and multimedia techniques within a communications role.
  • Experience in using Adobe Photoshop, InDesign and Premiere Pro desirable  
  • Excellent IT skills, relevant computer packages including Microsoft applications
  • Strong and effective communication and interpersonal skills with cross-cultural sensitivity

The attributes that we need are

  • Action focused, able to get things done at pace to a high quality
  • Ability to prioritise tasks, work under pressure and meet deadlines
  • Capability to work accurately on own initiative and as part of a team
  • An adaptable and flexible approach to work
  • Aptitude to communicate sensitively with colleagues, partners, NGOs, and supporters of Lepra
  • Ambitious, self-motivated and adaptable to make the most of this exciting opportunity
  • Committed to the principles of the charity sector and values of Lepra

Further information

  • This is a permanent full-time role (35 hours)
  • Equipment will be provided
  • Expenses payable in accordance with Lepra’s travel, subsistence and expense policy
  • The role will involve attending out of hours’ events in the evening or weekend
  • The role will involve travel in the UK and the opportunity to travel to Lepra’s programmes in India & Bangladesh.
  • The role will provide an opportunity to learn first-hand of our work abroad and to plan consequently the development of new programme material and content

Benefits include

  • Pension Scheme
  • Non-contributory life assurance scheme
  • 26 days’ annual leave, plus English bank holidays
  • Cycle to Work Scheme
  • Employee assistance programme
  • Study package for eligible qualifications
  • Professional organisation fees scheme
  • Designated free of charge car parking - Colchester

How to apply

Please send your CV with cover letter to personnel@lepra.org.uk

If you have any questions about the role, please email HelenR@Lepra.org.uk to arrange an informal discussion.

Salary: £32,556

Hours: 35 hours per week

Location: Flexible with regular travel to Colchester offices

Closing: 28 January 2022

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