Isabel Cross, Director of Development Isabel became Director of Development in December 2012, bringing experience from an early career in marketing and regional press including Northcliffe Media and Archant. She moved to the third sector and children’s charities in 1997. Working first with NSPCC and on the ‘Full Stop’ campaign, then leading capital appeals for East Anglia’s Children’s Hospices, opening the UK’s first dedicated training centre for paediatric palliative care and a third hospice. As Deputy Director of Operations at Crimestoppers Trust, Isabel managed the growth of regional operations and stakeholder partnerships across the UK and developed a multi media communications and campaigns team increasing brand awareness. Her great passion for working to develop volunteers and volunteering came from this role. Isabel is a member of the Chartered Institute of Public Relations.